That’s great, Niamh! My journey was similar. We introduced a digital product aimed at improving remote work efficiency, and the feedback from users really drove our success.

We focused on community outreach, hosting workshops for young entrepreneurs. This not only built our brand but created a loyal customer base.

We created an app to track carbon footprints, and while the tech was hard to develop, our customers loved the transparency it brought to their lives.

I scaled a small coffee shop into three locations by building a strong local brand. Word of mouth and social media played a huge role in that.